March 24, 2017 marked FaB’s Third Farm to Factory to Fork High School Career Discovery and this was our best yet. Thank you to all the employers, educators and trainers, industry professionals, students and high school chaperones and coordinators, and a special thank you to the Milwaukee Public Museum for opening its doors and Global Kitchen Exhibition to us. It was a FaBulous and one-of-a-kind career discovery!
"It was an amazing event unlike any others that our students have had the opportunity to participate in. It was educational and inspirational to the students, and truly opened their eyes to many possibilities in the food industry."

Gale Litt, Food Science & Culinary Arts Instructor
Plymouth High School, Plymouth, Wisconsin

Our FFF is designed to inspire the next generation of talent into the career-making possibilities of our food and beverage industry. Our 2017 Discovery shared an experience between students and our food and beverage makers, producers and educators, with and at the Milwaukee Public Museum. 
The Discovery offered an experience dedicated to what we eat and drink, how it gets to our tables, and who makes it happen. It also offered students personal contact with industry professionals and the opportunity to meet Wisconsin food and beverage companies as they learned about the lifelong career opportunities and where to receive advanced training. 

The day included three discovery blocks that students rotated through:
  • Global Kitchen Exhibition – an amazing look at our food systems
  • FaB Employer Discovery Galleria – an interactive introduction to who brings us our food and how
  • FaB Career Discovery Keynote Presentation and Panel – a personal look into career experiences


Prior to arrival, many students and their organizers took advantage of our Food Discovery Activity Guide to learn and explore the process of product development before attending. Questions asked of the students included:
  • What do you know about your favorite or common foods, and who grows or makes them? How would you make a favored product better?
  • What food or beverage product would your team like to make and why? Will your product idea make it to market?
8:00 – 9:45 AM
Employers and the FaB Team arrive to set up their tables and signage (donated by Miron Construction). Each had come prepared with a discovery activity to engage the students as they come through the FaB Employer Galleria. FaB had hosted two prep sessions to assist participating companies.
Twenty food and beverage employers, higher education, and training organizations were participating:
FaB’s Brad Rostowfske, Director of Industry Growth, and Pat Werner, Director of Food Safety, set up a food manufacturing testing kitchen in the MPM Global Kitchen Exhibition Demonstration Kitchen.
And up in the Gromme Theater, Angie Kasten, our FFF 2017 Leader, was getting the Career Panel of industry professionals and the FFF Keynote speaker situated.


  • Keynote speaker: Rita Singer, Food Scientist
  • Moderator: Angie Kasten, 2017 FFF Leader at FaB Wisconsin


  • Derek Small, Culinary Operations Manager at Goodwill
  • Hilary Krekling, Corporate Area Director at Cousins Subs
  • Jacki Roden, Owner of Roden Family Farms
  • CJ Allession, Continuous Improvement Manager at Sargento
  • Benjamin Snyder, Materials Supervisor at Kerry
Also on hand to capture the experience were Radio Productions film crew (including Arthur Ircink, executive producer of Wisconsin Foodie), and professional photographer, Peter DiAntoni, along with Emily Allen, FaB’s Communications Manager.

9:15 – 9:45 AM
High schools arrived with students and chaperones. They came from Plymouth (the first to arrive), Sheboygan Falls, Fort Atkinson, Milwaukee , West Allis, Bay View, and Union Grove. Students ranged from grades 9-12 and had shown interest in STEAM programming (science, technology, engineering, arts, and math).  

Plymouth High School was the first to arrive, taking the time for a group photo:

9:45 – 10:45 AM
The chaperones and students disperse to their first of three designated discovery areas. As students entered the FaB Employer Galleria, FaB presented each with a drawstring (donated by Campbell’s Soup) that contained their Career Pathway Brochure and Career Infographic. They enjoyed the company discovery activities, and eating and tasting their way through the Galleria. Everyone left with a bulging backpack filled with goodies and information.
10:45 – 10:55 AM
On the move to the second Discovery Area

10:55 – 11:50 AM
The second discovery area was FaB’s Career Panel and Keynote presentation. Students heard directly from industry professionals about what the industry is like, what their jobs are like, what their dreams are, and yes, how much money they earn.

11:50 AM – NOON
On the move to the final Discovery Area

NOON – 1:00 PM
The Milwaukee Public Museum opened not only their doors for us, but their Global Kitchen Exhibition presented by the American Museum of Natural History. Students got to peruse the exhibit and take in the Demonstration Kitchen, being operated by FaB for the day, and see what happens in the kitchen of a food manufacturer.


"Arielle, our foods teacher (and chaperone), said the day was AMAZING and that she wanted to capture the group in a photo. She said it was totally worth their time and they all had a fantastic time! It was well organized and great information.  She loved that the career panel wasn't just chefs."

Stacey Duchrow, District Assessment Coordinator/STEM Coordinator
Union Grove High School
"Thanks again for including Mount Mary in your recent FaB event! We had a great experience."

Rebecca Surges, M.A., Director of Undergraduate Admissions
Mount Mary University
"Thank you, FaB! We had a great time at the event!"
Jeff Debele, Site Lead
General Mills
"Just wanted to say thank you for arranging the meeting with the students. Enjoyed meeting the future of our industry!"
Bob Madderom, Business Development Manager